Introducing our first-ever blue light collection, created with Eden Kannourakis.
At Luv Lou, we’ve always believed eyewear should feel iconic yet effortless, elevated pieces you can wear every day and instantly feel put-together. That shared philosophy is what made collaborating with Eden feel so natural. Her personal style reflects everything we value: chic, timeless, feminine and considered, yet never overdone.
Together, we’ve reimagined our signature silhouettes through a blue light lens, blending classic design with the functionality modern life demands. Designed for long days, screen time and everything in between, this collection marks an exciting evolution for Luv Lou while remaining completely true to our signature aesthetic, premium quality and attention to detail. These are frames that work as hard as you do, without ever compromising on style. Consider this your new everyday essential.
As Eden shares, “What I love about Luv Lou is how they create iconic frames that feel premium, yet still so effortless and elevated. Their designs always strike that perfect balance between chic and timeless, pieces you can throw on with any outfit and instantly feel put-together. Luv Lou sunglasses have been my everyday go-to for years, so collaborating on their very first blue light collection felt like such a natural extension of what they already do so well. I’m so excited to see the brand evolving into something so versatile for everyday life whilst staying completely true to their signature style, quality and femininity.”
For Eden, blue light glasses are more than just practical, they’re part of her everyday ritual. A finishing touch that feels polished, intentional and considered. With that in mind, we asked her a few questions about her personal style, everyday essentials and what confidence means to her.
1. How would you describe your personal style in three words?
Effortless & elevated.
2. What are your 5 everyday handbag essentials you can’t leave home without?
Lip liner and lip gloss, my blue light glasses, AirPods, a small perfume and moisturiser. I’m very much about feeling put together even in the smallest ways.
3. What are your go-to pieces for building a wardrobe that works year-round?
A great pair of tailored trousers, a structured blazer, a good quality leather jacket, a simple white tank, denim that fits perfectly and a good black dress. I love pieces you can dress up or down and re-wear in different ways.
4. What’s one styling trick you swear by?
Keeping everything quite minimal and then letting one piece stand out, whether it’s the sunglasses, a blazer, or a statement bag. It just makes everything feel more elevated without trying too hard.
5. When do you feel your most confident?
When I feel like myself, usually after a morning walk, skincare done, hair natural and a simple outfit I feel really good in. Confidence for me is more about how I feel than what I’m wearing. Starting the day doing something for myself makes me the best version of myself for the rest of the day!
